Just as the famous saying goes, “speak English, kiss French, drive German, and dress Italian”. Italy has been outstanding for its high-quality craftsmanship, sharp tailoring, and luxury designs since the 11th century, and the manufacturing and export of fashionable items are an integral part of the country’s economy. To know about this unique heritage we need to know the briefs of the very well known Italian fashion industry.
Italy’s fashion houses have just been amazing from Dolce Vita to Prada, Versace to Valentino. The country has always been known for its meticulous craftsmanship and luxurious materials, but it was only after World War second that the country emerged as a fashion destination.
The importance of Fashion in Italy
Basically, the Italian fashion industry, textile, and accessories sectors are some of the most important in the world for revenue generation, the number of people employed, and the number of companies involved.
Besides its economic value, it’s also a creative focal point for expertise and craftsmanship, rooted in centuries of culture and beauty. Italy has always been had the taste for the beautiful, with foundations in the early days of the Italian renaissance.
How does Fashion affect Occupation?
Employment in the sector is also growing, having about 60 thousand more jobs than in 2013. In 2018, each company produced average daily profits of around 63 thousand Euros compared to 38 thousand in 2018.
The growth of smaller companies
If we check the report of the main fashion groups – they have examined the dynamics of the 163 Italian Fashion Companies with a turnover exceeding 100 million in 2018, in addition to the main European groups in the sector.
Local manufacturing creates jobs and wealth that circulates across the country. Investing in local production creates a future for the next generation – it’s really investing in people and the transmission of knowledge and expertise.
Overall the Italian fashion companies have seen their annual sales grow by approx an average of 6.6% in 2013-2018.
American Money
In an attempt to restore and stabilize the Italian Economy after World war second, the Marshal Plan provided American aid for Italy’s textile businesses, which were mostly small, family-owned operations. This investment spurred the production of leather, fur, silk, and wool – still the country’s most prized luxury materials to this day.
Sustainability
Another Strength of the Italy Fashion sector is increasingly focused on sustainability. The Italian supply chain has had the merit of the last few years to demonstrate a commitment to reducing the environmental impact and introducing new, less polluting methods even upstream of the supply chain.
Fashion influences society as much as society influences it. It’s a close relationship between fashion and society. Fashion gives people the opportunity to express themselves and everyone is free to choose how they do this. The fact that fashion is so important for personal expression and growth is also confirmed by the numbers: as fashion is the third biggest industry in Itlay, which is certainly not bad.
Italy is a country characterized by strong area specialization, from which steams the local excellence. If we talk about knowledge it can be different from district to district, but the importance and the need to protect and support “made in Italy” products remain the same.
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If you want to know more about the Italian Fashion industry you can travel to Italy and explore all of it, you will also fall in love with the fashion of Italy. Most of the tourists you travel to Italy shop something from here due to the unique fashion Italy has.